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While content continues to be the king, rules of the game have changed. The media industry is witnessing a paradigm shift in business owing to the growing popularity of the internet. Content is increasingly being accessed online, on demand and on the go. Additionally, people are no longer passive consumers of static content; they expect to be able to create, edit, share, and rate content easily and instantly.
As more and more people embrace the web and mobile devices as their preferred channels for consumption of content, it has become imperative for media companies to rise to this challenge and find compelling means of differentiating themselves. Companies that are slow in adopting strategies aimed at leveraging these new channels are fast losing market share and grappling with falling revenues. Developing a strong online ecosystem is the need of the hour. Tavant’s eMedia services can help you do just that.
What is Tavant eMedia ?
Tavant eMedia is a comprehensive basket of services that enables media companies, like yours, to adapt to the changing face of the industry by:
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Quickly moving your business and content online |
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Enabling you to create, enrich and repackage rich, interactive, multimedia content for distribution across various channels – web, mobile, TV, DVR, eReaders and so on |
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Developing solutions that can help you interact with your “online” customers, study their preferences and increase revenues by providing focused content that easily integrates personalized content with social media |
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Providing solutions for monetizing content by leveraging paywalls, advertising servers, etc. |
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Content management solutions using leading open source and commercial platforms; development of custom content management solutions |
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RIA for web and mobile channels |
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Real-time streaming of multimedia and text |
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Integration with leading social network platforms |
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Community building using blogs, forums, wikis and other web 2.0 techniques |
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Secure backend services for identity management, ecommerce and subscriptions management |
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Business Intelligence and data warehousing solutions
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Paywall solutions to help monetize content |
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Key Differentiators > |
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A unique combination of intimate knowledge of the Media & Entertainment industry, coupled with deep expertise in technology |
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Track record of helping leading media companies throughout the project lifecycle - from discovery to rollout, and even hosting and management of services |
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Deep experience in emerging web and mobile technologies |
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Proven expertise in reusing and repackaging content for multi-channel delivery with minimal duplication and user intervention |
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Best-shore development model tailored for cost-effectiveness and accessibility |
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Experience with the Distributed Agile development methodology to ensure speedier time-to-market while maintaining tight control on costs |
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